The two giants are the largest retail mortgage originators in the U.S., but their latest earnings reports show they are currently walking down two separate paths.
B of As refinancings continued to dominate originations during the fourth quarter and its purchase mortgage share was just 32%.
San Francisco-based Wells Fargos purchase mortgage loans comprised 68% of its fourth-quarter originations.
They have been doing some pretty provocative things to make that happen, says David Lykken, managing partner at consultancy Mortgage Banking Solutions. They are working through the branches, they are working through the call centers, and they are working through town hall events with Realtors.
Big banks generally need some time to flip the switch from refi mode to purchase mode because their operations are so extensive and they tend to be more geared toward internal customers than external referral sources.
When the refinance market dries up or is significantly reduced, I dont care how many signs you post in the branch, those channels dont work well, he says, noting that Bank of Americas purchase share is increasing and it is working on more aggressively courting that market.
The biggest problem for banks is if they dont get the results they want, they come and they go. They need more consistency, Lykken says.
B of A originated $13.5 billion in residential mortgages in the fourth quarter, compared to $22.5 billion a year ago. Wells Fargo, the nations largest mortgage lender, originated $23 billion in loans through its retail channel, compared to $61 billion in the fourth quarter of 2012.
We are very excited about the transition into a purchase-driven market, said WFC chief financial officer Tim Sloan. We think we have a great opportunity because we have the biggest retail sales force in the market. We believe we can grow over time, he added.
Bank of America, based in Charlotte, N.C., dropped out of the correspondent business nearly two years ago and WFC stuck with its correspondent lenders.
Overall, Wells Fargo originated $50 billion in loans in the fourth quarter and $125 billion a year ago.
When it comes to servicing, B of A has dramatically reduced the size of its mortgage servicing business over the past four quarters, while WFCs servicing portfolio has remained stable at $1.8 trillion.
B of A serviced $810 billion in loans in the fourth quarter, down from $1.3 trillion in the fourth quarter of 2012.
Overall, Bank of America bank reported $848 million in mortgage banking income for the fourth quarter, compared to a loss of $540 a year ago.
Wells Fargo reported $1.6 billion in mortgage banking income, down from $3 billion in the fourth quarter of 2012.
The big elephant in the room is that B of A bought Countrywide Home Loans during the financial crisis and Wells Fargo purchased Wachovia.
Countrywide turned out to be an expensive disaster for B of A. Wachovia has been less of a headache for Wells.
B of A has so many divergent voices within their operation and they are still dealing with some (legacy assets from Countrywide), Lykken says, who considers its circumstance versus Wells to be a bit of an apples and oranges comparison.
Bank of America may be selling servicing now to reap the lucrative gains currently in the market and control costs with plans to return to retaining it down the road, he says.
Wells Fargo is in the lead in originations so far, but B of A is looking to replicate this and getting back into this in a bigger way once they figure out their level of commitment and resolve some internal debate.
The story may be different by 2015, Lykken says.
You could see B of A coming in and eclipsing Wells, he says.